The campaign “Wheels stopped, children safe” to keep the road safety and protect schoolchildren from the dangers of the road has been launched.
The Office of Accident Prevention, the TCS and cantonal police are launching a new prevention campaign in collaboration with municipalities and schools. “Arrested wheels, safe children” wants to encourage motorists to stop completely when approaching a pedestrian crossing. According to the BPA, 42% of children aged 5 to 14 who had a serious accident or death were on their way to school at the time of the accident.
Difficulty in assessing distances
Children in Reflective vest also have trouble when they estimating the distances and speed of vehicles. They are taught to cross a pedestrian crossing only when the car is stationary. Motorists should not be content to slow down when approaching a passage.
This campaign has been running since 2015 with a strong media presence, says the joint statement of the boa, the TCS and the police. More than 90% of motorists know and understand it. In addition, the TCS will distribute more than 80,000 safety vests this year to first-year students.